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NEW RETAIL + NEW PLATFORM

作者: Lim Kim Heng
出版社: 大将
商品库存: 50
市场价格: RM50.00
本店售价: RM45.00
用户评价: comment rank 5
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 About this book

As the ancient Chinese saying goes: the self-disciplined is wise, the wise is capable; the capable is brave, and the brave ought to be benevolent.

The story of Lim Kim Heng, the Founder and Managing Director of Senheng Electric (KL) Sdn. Bhd. and his team is a true inspiration to many entrepreneurs and businesses.

With the six transformations over the years, Lim and his team have grown to embrace the concept of win-win. Hence, many of the company’s transformation and reengineering work not only benefited itself and its customers, but also its business partners as well.

Lim’s story is inspirational. From a business perspective, it is enlightening. Leading such a huge team with hard work and business wisdom, Lim is undoubtedly a great example to fellow entrepreneurs. 

Contents

Foreword 1 : A Customer-centric Forerunner

 / YB Liew Chin Tong (Deputy Minister of Defense)       

Foreword 2 : The All-Rounder Entrepreneur

 / Kim Yoon Soo (President of Samsung Malaysia Electronics)

 

Foreword 3 : We are Different!

 / Cheng Chee Chung (Managing Director of Panasonic Malaysia Sdn. Bhd.)

 

Foreword 4 : The Journey of Business Transformation

 / Tan Sri Dr. Lim Wee Chai (Executive Chairman and Founder of Top Glove Corporation Bhd.)    

 

Foreword 5 : The Visionary, The Paragon

 / Datuk Seri Garry Chua (Chairman of the Malaysia Retail Chain Association (MRCA))           

 

Foreword 6 : Senheng - Malaysia’s First to Embrace E-commerce

 / Leo Chow (CEO of Lazada Malaysia, Director of Alibaba Group)   

 

Foreword 7 : The Legend in Retail

 / Antony Lee (CEO of AIG Malaysia Insurance Bhd., Chairman of PIAM) 

 

Foreword 8 : The Pillar

 / Yuro Kisaka (Executive Chairman of Aeon Credit Service (M) Berhad) 

 

A Message from Lim Kim Heng           

Chapter 1 Transformation            

Chapter 2 New Retail              

Chapter 3 The Lover Economy           

Chapter 4 Going Paperless           

Chapter 5 Territory Champion        

Chapter 6 Franchise                

Chapter 7 Corporate Social Responsibility

Chapter 8 Technology Innovation       

Chapter 9 Marketing Innovation        

Chapter 10 New Platform             

Chapter 11 Soros My Saviour          

Chapter 12 The Last Mile             

Chapter 13 The Golden Decade        

Summary: The Business Philosophy of Senheng 

Senheng History                                                                    

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