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Business Ethics
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Business Ethics

作者: Ferrell
出版社: 華泰文化
出版日期: 2004-09-02
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  Due to a series of highly publicized scandals involving prominent organizations and figures (including Enron, WorldCom, and Martha Stewart), more business instructors are intent on teaching their students sound ethical principals. Business Ethics fulfills the need for a practical, applied text at the core of the ethics course or used as a supplement in other undergraduate and graduate courses. This accessible, up-to-date text covers the complex environment in which managers confront ethical decision making. Through this managerial framework, the authors cover the overall concepts, processes, and best practices associated with successful business ethics programs--helping students to see how ethics can be integrated into key strategic business decisions


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